Let’s talk typography. This post will explain what widows, orphans, kerning, tracking and leading are. I must admit, the terms “orphan” and “widow” are a bit odd, but I promise it will make sense and you will understand why typographers came up with those terms. Don’t be offended if you overhear a designer saying phrases like “get rid of that widow,” and “make sure there are no orphans.” If you didn’t know what we were talking about, you would think all designers are cruel, heartless people. In reality, we do love literal orphans and widows, just not typographic orphans and widows.

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